Casey’s story
It all begins with an idea.
I wasn’t seen.
I wore one of the most visible uniforms in the world — the United States Marine Corps. I deployed twice to active combat zones. I led, I worked, I served. I was breaking barriers loudly, not quietly — but still, I wasn’t seen.
When I was in uniform, I was surrounded by men doing the same job, and my presence wasn’t just overlooked — it was criticized and mocked, as if I was only there for the men. When I was out of uniform, no one knew what I’d done, what I’d carried, what I’d earned — or what I’d endured in order to achieve it. I disappeared in both worlds.
That’s when it hit me — visibility doesn’t come automatically, even when you’ve earned it. You have to claim it.
That’s why I built Banner Women. It’s not just apparel. It’s a signal. A symbol for women who serve, build, lead, and create in spaces where recognition still skips over us. Every design is a banner you wear — a declaration that says, I’m here. I’ve done the work. I belong.
This isn’t about ego. It’s about identity. About visibility. About making sure that the women who carry the weight of progress aren’t invisible in the process.
Because I learned something the hard way:
you can be breaking barriers at the top of your lungs and still go unseen.
Banner Women exists to change that.
To make women in service, trades, STEM, and leadership seen — not as a category, but as a force. We celebrate women who build, command, protect, and create, because their stories deserve visibility beyond the uniform, beyond the job title, beyond the stereotype.